The Washington Times has a nice article today on the marketability of Gilbert Arenas. Among the interesting points:

• Glaceau is preparing to roll out a new drink that was formulated with input from Arenas and a handful of other athletes
• Adidas is in early discussions with Arenas to make him one of the most visible spokesmen for not only its basketball division but the company as a whole.
• A recent report from Davie Brown highlighting the league’s most marketable players makes no mention of Arenas