No doubt you’re aware that as an Adidas endorser, Gilbert has been a big part of the Basketball is a Brotherhood campaign. In this year’s ad campaign, they’re focusing on Commanders (frontcourt players) and Creators (backcourt players). Even though Gilbert has a rebound rate for a point guard, Gilbert is one of the creators in this campaign.

In this video, you can see him round up some kids which sounds way creepier than it really is) and take them over to the Verizon Center where he teaches them how to improve on their creating skills. While you watch, keep your eyes open for a cameo by DeShawn Stevenson and a funny story from Gilbert about Dwight Howard.